Sky Ride 2010

 

Twelve Sky Ride events will take place in 10 cities across the UK this summer and each of these events have traffic-free streets, enabling cyclists to enjoy a day of bike-based entertainment and to explore their city on two wheels with family and friends. The free events aim to encourage thousands of people, of all ages and abilities, to get on their bikes.

 

The Sky Ride events take place up and down the country starting in Ealing, London on 18th July and then moving to major towns and cities across the UK: Bath and Southampton (25 July), Manchester (1 August), Middlesbrough and the London Borough of Redbridge both (15 August), Glasgow (22 August), Leicester (29 August), Bradford (29 August), Blackpool (31 August), Mayor of London’s Sky Ride in central London (5 September) and  Birmingham (12 September).

 

This year’s events will build on the success of 2009, which saw over 110,000 people take part.  The Sky Ride is just one part of a programme of activities that Sky’s have used to encourage almost 300,000 people to start cycling more frequently. Jeremy Darroch, Sky’s Chief Executive said “After the fantastic response we had from the public last summer we want to make this year’s Sky Ride even bigger and better. Ultimately we’re aiming to get a million more people cycling regularly by 2013.  Through Sky Ride, we want to get Britain back on its bike.”

 

SkyRide

 

 

Sky Ride is being backed by a line-up of celebrities and pro-cyclists this year, who will be attending the events across the country.  So you could find yourself riding alongside the likes of Sir Chris Hoy, Victoria Pendleton, Bradley Wiggins or Kelly Brook. Sky Ride ambassador Sir Chris Hoy said; “Sky and British Cycling have a genuine opportunity to make a positive difference to people's lives by encouraging as many people as possible to get on their bikes. I had a fantastic time at last year’s events in Glasgow and London and it was great to see so many families enjoying all the activities and having fun. I am thoroughly looking forward to attending Sky Ride events this year.”

 

A series of Sky Ride Local events will also be taking place across the country. Trained cycle leaders from British Cycling will guide small groups of cyclists on routes in a number of the Sky Ride cities every Sunday throughout the summer. The local rides will offer a selection of routes at different levels of difficulty ranging from Ride Easy and Ride Steady for any age or ability, to Ride Well and Ride Strong for adults and teenagers who want a slightly harder challenge.

 

More advanced cycling enthusiasts will also be catered for this year with the Sky Ride Etape Hibernia,  a competitive cycling event taking entrants over an 80-mile course in scenic countryside in County Clare, Ireland on 22nd August.

 

Visit www.goskyride.com for news, information and online registration for each of the Sky Ride events. The site will also feature tips and expert advice on how to ride safely and look stylish plus views from Sky Ride’s cycling ambassadors.

 

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